YOU NEED WEB CONFERENCING

Web conference is an excellent tool for client communications, both for sales and customer service. However, not all situations are ideal for web conferencing. There are many times when web conferences are ideal and occasional times when in person meetings or regular audio only conference calls are preferable.

Save Travel Expense

Web conference saves thousands in travel expenses including airline tickets, hotel stays and meals for your employees. They also save enormous amounts of time for your employees. Travel time alone results in wasted productivity that you are paying for in your employees’ regular salaries.

Revising Information

These conferences also work well to replace calls when you need to cover the same issues again. By providing recorded copies of web conferences to clients, they can simply watch the conference again, saving your time. It also allows the client to share the information easily with others in the client’s organization without the necessity of a second meeting for higher executives who were unable to or simply did not attend.

Frequent Meetings

Frequent, routine meetings that must be held on a weekly or monthly basis benefit from web conferencing as well. Employees who attend these meetings do not need to be relocated so that they can attend such sessions. Save your company the employee relocation expense by holding a web conference every week or month instead.

When Pressed for Time

When time is short, web conference is much better than a face-to-face meeting. In today’s fast-paced business environment, time can mean the difference between winning or losing a client over a competitor. Web meetings save time allowing you to accomplish the business at hand quickly and efficiently, giving you an advantage over the competition.

When In-Person is Better

While teleconference is a tool that saves businesses travel and relocation expenses on a regular basis, while facilitating quick and convenient communication, it is not the ideal tool for building new client relationships or for discussing delicate issues.
First impressions are vital to building trust and friendships with new clients. The web conference cannot replace in person meetings for such situations. Only after a strong rapport has been established should you begin using web conferences with your clients. Salespersons can miss vital physical cues from potential clients that would otherwise allow him to steer communications in a direction that leads to a closed sale. In addition, topics involving vital strategic business decisions, or sensitive employee issues should always be held face to face in a private location.